We launched Mind Body Zone with a 360° campaign that reimagined how wellness could be presented—modern, vibrant, and inclusive. Anchored by Deepak Chopra, one of the most trusted voices in self-development, the series paired thought-provoking conversations with bespoke meditations to connect mind and body in a compelling format.

Over 12 episodes, Chopra spoke with a dynamic roster of guests—Oprah Winfrey, Jon Batiste, X González, Layla Saad, Joy Harjo, Jessamyn Stanley, and more—bridging global perspectives and fresh voices from outside the traditional self-development space.

The campaign spanned social, digital display, out-of-home, and cross-platform Amazon promotion, with creative designed to resonate with both Chopra’s loyal following and new, younger audiences exploring wellness for the first time.